About company

At Yogabars, we believe that food should do much more than just satisfy your hunger. We believe in developing foods on our core promise of natural food, using no artificial flavours, colours or preservatives. Our focus is on developing products that we are convinced have good nutritive value AND taste good.

We believe that the best kind of food is always made of simple wholesome ingredients. Our nutrition list only has ingredients you can see, understand and pronounce. We NEVER use artificial sugars, preservatives or additives. From the way we build our product, to the ingredients we use, to how we source our food, we work hard to do things better. Everyday.

3 Adjectives to define your product
Natural, Healthy, Honest

What is your core competency ?

After plenty of dedicated research on nutrition and health, Yoga Bar was born. Our competency is in balancing health, nutrition and taste in convenient, affordable solutions.We do not use any arti?cial colors, ?avors or preservatives in our bars. We focus on better and cleaner processes and quality to create foods that last longer on shelves. We work very hard to experiment with natural foods to get the right taste and texture of the product. Unlike most food technology companies we do not use fillers and artificial ingredients like high fructose corn syrup, or hydrogenated oil, no chemicals to achieve a sellable product. 

Every bite is loaded with only natural, wholesome ingredients rich in vitamins, minerals, proteins and fiber.

What makes you an expert ?

Ours is a young company and we are just starting on our journey. But we will always be bound by a few guiding principles which makes us an expert in the natural food space.

1. Innovation on processes and technology: we invest to understand and improve processes and invest in infrastructure to achieve our objectives of clean food

1. Constant innovation on products: we continue to improve the Nutrition content of our bars while experimenting with ?avours that keep our bars great tasting. We are constantly listening to our customers to understand their needs.

3. Ingredients – the core is our ingredients. We are always experimenting with ingredients to make sure we deliver on our promise of using nutritionally-dense ingredients like whole nuts, fruits and whole grains and no secret ingredients and no artificial flavors, preservatives or sweeteners

What inspired us?

Our story started a few years back - when we started working. Late evenings at work meant fried samosas, noodles or sugar loaded foods - we love food but we de?nitely wanted more out of our snacks. So we started inventing snacks that showed off health's tastier side. Our goal was straightforward - Use only simple wholesome nutritious ingredients. We shared them with friends and family. They passed them on to even more people. There was tremendous excitement about a bar that was created in a kitchen, tasted delicious but packed more nutritional bene?ts than most alternatives in the market. Inspired by all that good food and nutrition brings us – health, positive energy and with it endless possibilities, we created the Yogabar. We realized we had created something that would bene?t lots of other people just like us out there. Over the last year we have been working on the best way to get them to busy foodies like us.

We love to inspire people to make those positive changes, one step at a time.

About the co-founder(s)

• Expertise in Financial Management and Operations
• Co-founder, Decifer (20132015) - end to end accounting outsourcing Company over INR 100 million revenue
• Manager, KPMG (Bangalore) IFRS transition, Technology and Healthcare audit
• MBA - London Business School and Wharton; Chartered Accountancy - All India Top 50 rank

• Expertise in Strategy and Business Process Management
• Manager, Ernst & Young (New York) Supported operational readiness, and transition planning for billion dollar divestitures.
• MBA - IIM C; B.E - Bits Pilani (President Awardee in Mathematics)
• Avid mountain climber and Yoga teacher.